10-29-2017, 12:31 PM
In blogosphere, bloggers are challenged with a lot of obstacles which those that cannot withstand will likely leave the field or get tired of blogging.
One of the major means of driving traffic and getting better ranking for your blog is using Search Engine Optimization. Search Engine Optimization is a method used by bloggers to reach a lot of audiences and in fact is an important tool that not only bloggers make use of it but almost everyone so as to promote their brand or products.
A short but comprehensive definition of Search Engine Optimization goes thus: SEO is the practice of increasing the quantity and quality of traffic to a website through organic search engine results.
Who is a blogger without a blog? A blogger without a blog is like a mechanic without an equipment. Either you own a blog or you work with someone's else blog. You must use a blog in other to be qualified to be addressed as a blogger.
A backlink is a recommendation of your blog to be a trusted and secure blog by blogs or websites that are already trusted by people or search engines. Search engines rank using a lot of factors to display search results. I am not sure and don't think anybody out there knows how much weight search engines give to backlinks when listing search results, however, everyone concluded on was that they are very important.
Also, backlink should be natural, that is a website shouldn't not use artificial means to get or create backlinks for their own websites. The quality of links is far more important and better than the quantity.
A good and quality backlinks should be like the below
Search Engines used to penalize, and deindex websites that are into purchasing of backlinks, link exchange networks, selling of backlinks, etc. So engaging in any of these is not legal and not a good means of getting your website better ranking.
Quote:Website A which is dealing with sale of UK used phone get his backlink from Website B which is interested in selling phone accessories.
It should, however, be noted that backlink is very important to SEO just as SEO is important to a website. Backlink most often than not serve as means of reference to readers and at the same time to search engines too.
With the above brief information about backlink, there are two classes of backlinks in the blogosphere. Backlink in a post is like a call to action link. For example, if your post is featured on a large website so as to drive traffic to your blog, a backlink will be added below or in the post so as for search engine to know it is not a plagiarized content that the website has reached an “agreement” with the post author before publishing.
Backlink can also be referred as to referencing of materials, but in blogosphere is far more than that…
Therefore, there exist, two basic classes of backlink
No-Follow link attribute is used by a lot of website in the contemporary world so as to stop recommending bad websites to google and people.
2. Do-follow Backlinks: This is the best and what I can call the required backlink by websites to get better ranking. This is the most sought for means of getting faster rank and reputation by search engines and peoples.
Search Engines will index and fetch a page or link with “Do-follow” attributes duly. A lot of bloggers engage in backlink building which is just like a reputation building. The more backlink you have the more reputation you get in presence of search engines and peoples.
Quote:The major nexus between the two is that the two serve as like call to action. In essence, while Do-follow backlink is used for better ranking and reputation by Search Engines, No-follow backlink cant help here but rather can create awareness to readers that there is a link to somewhere or something but not to Search Engines.
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